Led the design of AR health and wellness experiences on wearable and mobile devices. Focused on user-centered, intuitive interactions while collaborating with cross-functional teams to ensure adherence to clinical and regulatory standards.
Designed end-to-end flows and interfaces for user- and internal-facing platforms, improving consumer trust and moderator workflows.
Led UX/UI design of venue apps and web platforms for MSG-owned venues, improving calendaring, ticketing, and event navigation.
Cofounder and product design lead for a streaming fitness platform, handling the design of branding, marketing, mobile, and web platform.
Designed and executed digital marketing campaign, focusing on UX/UI improvements that boosted customer conversion and engagement.